I am sure that if the apostles were alive in our present time, they would all use Facebook, Twitter, Instagram, Snapchat, Whatsapp, etc. because this is the easiest way and most practical and effective way to communicate a message to others. New technology offers us new opportunities to take the light of Jesus to thousands of lives.
“For this is what the Lord has commanded us: ‘I have made you a light for the Gentiles, that you may bring salvation to the ends of the earth.’” – Acts 13:47
Jesus promised us that if we believed in Him, we would do even greater things than He did (John 14:12). When we study the life of Paul, we find that in a time lapse of nine years, he traveled between 14,000 and 16,000 kilometers, sharing the message of Jesus.
Now you have the ability to take this message of hope and salvation to millions of people in a matter of seconds. This is the time in which we were called to take His Word to more places in new ways. Every believer has been called to be a missionary, and the digital field is our land to work and conquer.
Personally, I believe that there are three key aspects to keep in mind when using your social networks to share the gospel with others:
● BE GENUINE, BE REAL
The people around you are not looking for a perfect person, or someone to share a wise quote that no one can understand. Sharing the gospel with your own example and lifestyle speak a lot louder. I like to share pictures of my family, friends, disciples, and special moments in my sentimental and personal life. It is interesting how people feel attracted to these posts, because each picture speaks about God’s goodness. This is how we have the opportunity to share with others what God has done in our lives in a natural way.
● MAKE SURE YOU ALWAYS SHARE A POSITIVE MESSAGE
I love something Pastor Cesar Castellanos says: “Always speak words that motivate, edify, and comfort.” This has made me reevaluate the way I express myself around others and reevaluate the type of content I share on my social media. As the G12 Media team, we have determined to use those three words as a filter for all of the content we are going to publish on each of the church’s, and the Vision’s, social networks. We have learned that interacting with each person is the perfect opportunity to extend God’s Kingdom.
Quality is better than quality: make sure each image and every word align properly to what you want to communicate. Grammatical mistakes communicate a lack of excellence, so do not allow a grammatical mistake to affect your posts.
● BE SOCIAL
It’s not about a competition or a chart of who has the most “likes” or the most followers, it’s about telling a story and connecting with people, establishing a conversation, and sharing the love of Jesus.
I hope these tips have been helpful to you. Remember, the message of Jesus is the most powerful message in the word, because it is the Good News that will transform lives and cultures. God has equipped us to take this message to every generation.
I want to invite you to follow our pastors on our social media:
A photo posted by César Castellanos (@cesarcaste) on
A photo posted by Claudia Castellanos (@claudiacaste) on